MTV Geek ends an era by shutting its doors.
If you weren’t actively paying attention, you might have missed the fact that the internet is in the midst of another meltdown. It is not a meltdown that has happened overnight like the dot.com implosion of days past. Rather this has been a slow, yet steady, change and MTV Geek is just the latest victim.
Blogs are leaving the internet. It’s true. Hard to believe when it was just a few short years ago when everyone and their hamster had a blog, but the blog is going the way of the dodo bird. Along with the sites that focused on home renovation and being a mom, comic sites are also starting to get swept up in the bloodletting.
Last week, MTV Geek posted their final entry to their site saying, “So Long and Thanks for All the Fish.” (A reference to Hitchhiker’s Guide to the Galaxy) This news came as a surprise to many of the site’s fans, but looking at the overall trend, it shouldn’t have. Barely even a month ago, similar site, iFanboy, also announced they were shutting down operations, and earlier this summer, Blog@Newsarama stopped posting. Perhaps the most news grabbing closure was that of Comics Alliance by AOL. Of course Comics Alliance did find new life with Townsquare Media, so not all was lost.
Why the downward trend? No doubt it is due in part to fatigue. The internet is a vast and amazing place, with new wonders around every riverbend. With so many sites reporting on the same thing, there is bound to be reader drop off, even if you have the backing of a well known brand like MTV. Another factor would be the uptick in number of mainstream sites covering things that were previously considered to be “geek territory” only. It can be hard to compete when established powerhouses start covering your niche.
All that to say… we here at GEEK Magazine aren’t going anywhere! We thank you for reading and being a part of the GEEK community.