With the recent release of Ash vs Evil Dead‘s second season on Blu-ray, Bruce Campbell has been doing the rounds, promoting that and his new book (Hail to the Chin), and talking up the impending third season of his hit show on Starz, which will be dropping in February of 2018.
We know that in this third season Ash is going to have a daughter named Brandy, played by Arielle Carver-O’Neill. We also know that at one point, before showrunner Craig DiGregorio left the series, there were plans to have Kelly revealed as Ash’s daughter. Given the progression of the character and some heavy foreshadowing in the first half of season two, that seemed to be the direction they had always wanted to go. That plan has since been scrapped, and we’ll instead meet Brandy under the vision of new showrunner Mark Verheiden, who previously worked on Daredevil.
What little we know plot-wise seems to indicate once season three drops, Ash will be a local hero, with Pablo still acting as his sidekick, but Kelly won’t be present, at least to start. Likely she’s off fighting evil on her own now that she has a taste for it, while Ash and Pablo are once again working retail.
Here’s the synopsis;
The third season finds Ash’s status in Elk Grove, Michigan has changed from murderous urban legend to humanity-saving hometown hero. When Kelly witnesses a televised massacre with Ruby’s fingerprints all over it, she returns with a new friend to warn Ash and Pablo that evil isn’t done with them yet. Blood is thicker than water in the battle of good vs Evil Dead!
So this all sounds great to us, but there still looms the question – will this be the final season of this cult favorite horror comedy? While recently on his book tour, Bruce Campbell appeared in Sacramento and (sarcastically?) called out fans who have been illegally downloading the series, which he hinted may lead to its cancellation.
“4/5 of you can kiss my ass! Oh, why did they cancel Ash vs Evil Dead? Where did that show go? Right up into the air. You know what? Hey, you slackers out there. Ash vs Evil Dead is one of the most illegally downloaded shows! Why did it get canceled? Because you are all loyal criminals.”
Most numbers say AvED isn’t even in the top ten most pirated shows, so maybe this was all just hyperbole. Regardless of that though, it has to be hard being on a show with a loyal fanbase, but less than spectacular ratings. Seeing how many people are pirating your show, and knowing those numbers could decide the fate of your series. Game of Thrones, for example, has been the most pirated show on Earth for the last five years running, but it’s also HBO’s most-watched show ever, so they live with it. Comparatively, last season’s Ash vs. Evil Dead finale drew about 270k viewers, while Game of Thrones‘ season finale had about 16.5 million people watching. That’s roughly about a 60:1 ratio, so it’s understandable that HBO would be less concerned with online traffic.
All that said, Starz has not indicated any plans to cancel the series, and Campbell has previously said they have plans to do five seasons. But even if they are considering it, why would Starz announce anything before the third season begins, knowing it would hurt the ratings. So, is this Campbell showing frustration show based on what he’s being told behind closed doors, or is he just spouting off stuff he knows will get coverage to help promote the show? We’re sure hoping for the latter.
Starz recently released a new poster and some images from the upcoming season, but they also released some BTS clips from the season two Blu-ray, like the “Bringing Henrietta Back” clip you can watch below.
Ash vs. Evil Dead Season three will premiere on Sunday, February 25, 2018.
Source: TV Web